reminds me of my free FCP begging story..
in 2005 i lived in new york and a short film i edited won an editing award in a local festival. the prize, as stated in the program, was apples latest version of final cut. at the time, 4.5 HD was just over and Studio 1 came out. i was so thrilled and exited to upgrade from my hard earned student version of 4.5, but, to my surprise, when the award arrived it was the same old 4.5 bundle that i already had (about 2 month after the studio came out). and it was a non upgradeable version.
at this point i remember trying everything, from phone to letters, asking apple to replace the "prize" software i won for the actual version that was in stores.
nothing i wrote or said, made a difference, including being a poor student, a current owner of 4.5, a fan, a macbook owner (maybe if i had three macs...), it being fair (as 4.5 was already off stores at the time i won), it being only some plastic and cardboard for them... and even, ME WILLING TO PAY THE DIFFERENCE, ie. upgrade, in order to receive the newer version.
best answer i got at the time was that when apple sponsored the festival and offered the award 4.5 was the version and that's why they can't change it. they can't.
the rep that helped me eventually felt so sorry for me he promised to add to my award the latest OS, 10.4 which also just came out, yay,
and gave it to me on a burned DVD... really.
maybe i should have just written a letter to Mr. Jobs...