News: Avid to Unveil Latest Innovations and New Products at IBC 2016
MediaCentral Platform innovations, new products and product enhancements will deliver unprecedented creativity, productivity and efficiency improvements to address the industry’s most pressing business challenges
(Burlington, Ma--August 28, 2016) Avid® today announced that at IBC 2016 (booth #7.J20), it will unveil several exciting MediaCentral® Platform innovations, new products and product enhancements to help customers address their most pressing business challenges and stay ahead of the competition. This premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide takes place on September 9-13 in Amsterdam.
“In today’s dynamic and rapidly changing media industry, we must push the limits of technology to help our customers stay ahead of the game,” said Jeff Rosica, senior vice president and chief sales & marketing officer, Avid. “At IBC 2016, we will continue to deliver on our Avid EverywhereTM vision with more innovations that will help our clients transform media production and distribution through unprecedented levels of creativity, productivity and efficiency.”
At Avid’s IBC 2016 press conference on Friday, September 9, Avid Chairman, President and CEO Louis Hernandez, Jr. will unveil new solutions and technology advancements including:
Avid will also showcase recent product innovations including:
To follow the action online, stay tuned to Avid’s IBC blog page.
Through Avid Everywhere™, Avid delivers the industry's most open, innovative and comprehensive media platform connecting content creation with collaboration, asset protection, distribution and consumption. Media organizations and creative professionals use Avid solutions to create the most listened to, most watched and most loved media in the world—from the most prestigious and award-winning feature films, to the most popular television shows, news programs and televised sporting events, as well as a majority of today’s most celebrated music recordings and live concerts. Industry leading solutions include Pro Tools®, Media Composer®, ISIS®, Avid NEXIS™, Interplay®, ProSet and RealSet, Maestro, PlayMaker, and Sibelius®. For more information about Avid solutions and services, visit http://www.avid.com, connect with Avid on Facebook, Instagram, Twitter, YouTube, LinkedIn, or subscribe to Avid Blogs.
© 2016 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid Everywhere, iNEWS, Interplay, ISIS, AirSpeed, MediaCentral, Media Composer, Avid NEXIS, Pro Tools, and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of the Interplay Entertainment Corp. which bears no responsibility for Avid products. All other trademarks are the property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.