News: IneoQuest Delivers Proactive Approach to Quality of Service for OTT/Multiscreen Content
Surveyor ABR Active Provides Preventative Approach to Eliminating the Risk of Poor Playback
(Boston, Massachusetts--April 19, 2016) IneoQuest Technologies, the global leader in video quality and audience behavioral intelligence solutions, today announced the release of Surveyor ABR Active, a proactive video quality monitoring solution that verifies video content is continuously available, in every bitrate and format. Acting as a video provider's most critical viewer, Surveyor ABR Active monitors and measures video flows 24/7 and issues alerts when content is not playing at its specified quality.
According to a recent study from Pew Research, cord-cutting is on the rise – 24 percent of all American adults do not subscribe to cable or satellite TV service, and research from Field Agent found that 39 percent of Millennials identify themselves as "cord-cutters." As more consumers move away from traditional TV services, a proactive approach to video quality assurance is essential. Surveyor ABR Active simultaneously measures all of the bitrates of multiple programs at different points in the video delivery chain, enabling content providers to identify availability and quality weaknesses and diagnose root causes, often before viewers are impacted.
"Verifying the quality and availability of multiscreen/OTT video is a complex challenge. Today, viewers have more competitive OTT options than ever before, and with more than half of consumers experiencing Buffer Rage when content stalls, there is low tolerance for providers delivering videos that are pixelated, slow to start or buffer mid-program," said Matthew Driscoll, Product Management Director, IneoQuest. "Surveyor ABR Active helps to eliminate the risk of churn and moves the industry beyond reactive approaches to proactive quality assurance monitoring."
Surveyor ABR Active leverages "client emulation" technology to run automated, synthetic testing – on up to 500 adaptive bitrate streaming sessions simultaneously. Simply point Surveyor ABR Active at the content you want to monitor, and it "plays" the video to measure key performance indicators (KPIs). This testing is complementary to client-based monitoring solutions, such as IneoQuest's AMP/Spectator™ offering, which leverage software in the playback device to monitor a viewer's quality and their associated responses in real time. Key product features include:
Surveyor ABR Active is available on a server-based appliance or can be deployed in a virtualized environment with scalable stream licensing, allowing your virtual solutions to scale with your demands as needed. Multiple Surveyor products can be combined with other IneoQuest FoQus™ Platform elements for a comprehensive end-to-end video assurance solution. To learn more, please visit: http://www.ineoquest.com/aquisition-products.php/#surveyor-family
About IneoQuest Technologies
IneoQuest provides the world's leading media companies and service providers the critical insight needed to keep viewers engaged on any device, across any network. Recognized as an industry leader and innovator by Deloitte, Red Herring, Inc., Frost & Sullivan, and others, IneoQuest's patented solutions continue to set the standard for measuring video quality and viewer behavior. To learn more about how IneoQuest is redefining the video experience, visit http://www.ineoquest.com.