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Old Spice

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Stephen SmithOld Spice
by on Mar 4, 2011 at 4:43:21 pm

The Old Spice adds are amazing. I always wondered how they where made. If you have not seen the newest spot then watch this before you see the making of:







Once you see the making of you go...really, it was that easy. So once again, watch the spot above before you watch the making of:







Stephen Smith
Utah Video Productions

Check out my Motion Training DVD

Check out my Motion Tutorials


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Paul ProvostRe: Old Spice
by on Mar 6, 2011 at 7:57:27 pm

wow
gotta love in camera
simplest most direct approach is always best

http://www.postandbeam.tv
grade and finish @ post + beam


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Mark SuszkoRe: Old Spice
by on Mar 8, 2011 at 4:35:10 pm

The complexity of the rig and timing is astounding to me. AS is the wire removal and compositing added to the master shot. It really is all one take, fascinating.


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Stephen SmithRe: Old Spice
by on Mar 8, 2011 at 5:13:03 pm

Yeah, I couldn't believe it when I watched it. Simply brilliant. Do you think they spent any time on pre-production :-)

Stephen Smith
Utah Video Productions

Check out my Motion Training DVD

Check out my Motion Tutorials


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