I had kinda mixed feelings about it when I first saw it on the boob tube a couple of days ago...
From a concept and production standpoint I actually really liked it... it didn't hit me at all as creepy, I thought it was pretty slick.
From a
marketing standpoint though I thought the concept was an extremely odd choice.
I mean, the last Matrix movie was 10 years ago. Much too long ago to still be current/relevant... but not nearly long enough to be "nostalgic." It's in that awkward region in the middle that doesn't seem to have a lot of value for either current parody value nor that nostalgic "remember when" feeling either.
Same reason you don't see Austin Powers hawking goods on TV.
T2
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Todd Terry
Creative Director
Fantastic Plastic Entertainment, Inc.
fantasticplastic.com