We're considering placing a video demo on prime space on the default page of a new site we are creating. At this point in the design we're thinking about placing it on the top right half, just under the header.
My questions are:
1. The video player takes up a lot of space that we could have copy in. Will a video in that position have a positive or negative impact on SEO?
2. Psychologically speaking where web optimization is concerned, does anyone know if having a video demo on the first page is a good idea?
We'll also have a demo page with around 20 demo clips or so, but this first page demo would be a sampling. Or are we better off just leaving the demos on the demo page only?
Search engines will ignore your video, skipping it until they found readable text. So no SEO problems in my opinion.
But you can place the code of your video down on the page and show it up using CSS, if you want. It's safer.
Abut the "psychological" opinion, I see no problem in having a video in your first page, but that will depend on the relation of that video to the rest of your content. It's important to don't auto-play the video. I'll avoid an auto-loaded video too. Give the user the chance to decide if they want to see the video or not. A nice explanation of what's the content will help too.
This is true, unless you are promoting a movie and want the trailer to be shown right away. In general, it's rude to auto-play any type of multimedia content on a web page.
I hope this helps.
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