I've been reading about meta tags and have learned that a lot of search engines have stopped using them because of spammers. Is this true? Do I still need to add them? If I do, where do I insert the code?
Also, I'm adding the title and want to know how search engines read those. Do they read parts of it, or the whole thing? Should I include the business name in the title or put on there just what we do? Right now I have: business title - what we do. Will the search engine "robots" pick up the different parts of that?
Titles are still important and the search engine crawlers pick them up as a whole. Say, if you are a web design company of LA, you may use LA web design-Website design company LA etc in your title tag. Just after "head" in your HTML code, you will see "title" that should be followed by your title words.