News: Hitachi-LG Data Storage and Optical Vaults Announce Worldwide Joint Sales and Marketing Agreement
by Cow News Droid on Apr 8, 2013 at 6:00:00 pm
Optical Vaults to Sell and Integrate Hitachi-LG Data Storage Enterprise-Class BDL 500 Blu-ray Disc Optical Archiving System Worldwide
(Las Vegas NAB Show, Nevada--April 8, 2013) Booth #C154: Hitachi-LG Data Storage, Inc. (HLDS), a joint company of Hitachi, Ltd. And LG Electronics, Inc., and Optical Vaults, a leading optical storage technology and services company, today announced a joint sales and marketing agreement in which Optical Vaults will sell, integrate, and service the enterprise-class HLDS Blu-ray Disc (BD) Optical Archiving System.
HLDS BDL 500 Optical Disc Archive Library
The recently released HLDS BDL 500 Optical Disc Archive Library will be demonstrated at the NAB conference in Las Vegas, today through Thursday, April 11th in Booth C154 of the Central Hall in the Las Vegas Convention Center.
Under terms of the joint sales and marketing agreement, HLDS and Optical Vaults will collaborate on sales and marketing opportunities worldwide, particularly in the media and entertainment industry. HLDS is the world’s largest manufacturer of optical disc drives, and has maintained the industry’s leading market share position for 13 consecutive years. HLDS maintains firm relationships with media manufacturers and has collaborated with them to develop a new BD technology specifically developed for long-term archiving. The BDL 500 is the most advanced photonics-based archive library in the world, delivering a bit-error rate of greater than 10^ -21, which is far superior to that of tape-based systems. Power consumption for the BDL 500 is only 125 watts, which represents a significant advancement in energy reduction for archival customers.
“The value of a trusted partner in the world’s largest media market for our Blu-ray archival system is significant, and we have a collaboration with Optical Vaults that will help accelerate the sales and marketing of what we feel is an ideal long-life, secure system for media archive,” said Minho Choi, leader of enterprise data storage sales for HLDS. “We believe that the archival market will grow rapidly in the next years, and we are well-positioned to take share.”
HLDS and Optical Vaults are addressing a market in which approximately 250 petabytes of archival data are created each year, with an average capacity per archive of 1 petabyte (1000 terabytes). The total worldwide capacity of the digital archive market is expected to grow almost 250% between 2013 and 2015, according to the Enterprise Strategy Group. According to the Information Storage Industry Consortium, archival storage revenues are growing at a 20% average, with the media & entertainment sector growing even more rapidly.
“There are tremendous opportunities for optical storage in long-term archiving. This new technology offers advantages in security, performance, and cost over hard drive and datatape storage options. The media and entertainment has been waiting for a cost-effective and easy-to-implement technology for long-term archiving of their valuable content,” said Bland McCartha, vice president of sales and marketing for Optical Vaults. “The HLDS system represents a step forward in how archives will address long-life storage, with scalability, and we believe the timing is right for our joint effort in this market.”
ABOUT HITACHI-LG DATA STORAGE, INC.
Hitachi-LG Data Storage, Inc. is a joint company of Hitachi, Ltd. and LG Electronics, Inc. that began business in January 2001. We develop and sell optical data storage disc drives for PCs and are one of the top OEMs in the world. Our main product lineup includes Blu-ray drives, DVD writable drives, DVD-ROM drives, CD-RW drives, CD-ROM drives and combination drives. Development sites are located in Tokyo (Japan) and in Seoul (Korea).
ABOUT OPTICAL VAULTS
Optical Vaults is a leader in optical data storage solutions, working with best-in-class technology companies to deliver innovative systems for customers with large archival storage requirements. For more information, visit the company web site at http://www.opticalvaults.com.