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News: Impulse Creative Group Directs GreenWaves III Multimedia Concert with Broadcast Pix Granite 5000

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Cow News DroidNews: Impulse Creative Group Directs GreenWaves III Multimedia Concert with Broadcast Pix Granite 5000
by on May 10, 2012 at 7:01:03 pm

(Billerica, Massachusetts--May 10, 2012) Broadcast Pix™ today announced that Impulsive Creative Group, a systems integrator based in North Hollywood, Calif., used a Granite™ 5000 Video Control Center™ for GreenWaves III, a multimedia concert event, on April 11 at UCF Arena in Orlando, Fla. Presented by the University of Central Florida’s Campus Activities Board, GreenWaves is an annual event that promotes “green” sustainability awareness and initiatives.

Impulse Creative Group handles production design and show management for live events, as well as system design and installation for commercial and residential environments. While the company has installed a number of Broadcast Pix Video Control Centers in schools, GreenWaves III was the first time the company used a Granite 5000 for a live show. The system was rented from Complete Production Resources in Orlando.

Nate Selvidio, co-owner of Impulse Creative Group, said Granite 5000 was the ideal production system for the concert, which featured a 40-foot, triangle-shaped projection screen on stage. “All the video projection was controlled and masked from the Broadcast Pix, and the side screens were controlled from it, too,” he explained. “We used DVE effects to position robotic cameras to be in different areas of the on-stage video wall.”

There were 12 sources in use during the show, including robotic and handheld cameras, computer-based graphics, and a Grass Valley iDDR digital playout center. Fluent™ Macros were used for camera recalls and simultaneous playback of multiple sources. “The show was very content heavy, a lot of HD video playback,” Selvidio said. “Everything was in sync, everything could be controlled through one unit, and video quality was awesome.”

Impulsive Creative Group also handled production for comedian Aziz Ansari, who had his opening U.S. tour date at UCF Arena the night before GreenWaves III. “The show was the same day as load in, so having everything in one box definitely saved a lot of time,” added Selvidio, who directed both shows. “Setup was fast and easy, everything worked great, and it was awesome having such a reliable and versatile switching system for these two shows.”

About Impulse Creative Group
Impulse Creative provides clients with unique designs using modern ideas and concepts that give all our clients that extra touch of creativity. We offer full service project management – meaning that we meet with clients to determine their specific needs and then design and install a complete technology solution. Find out more at

About Broadcast Pix
Broadcast Pix is a leader in live video production systems. Its Video Control Centers™ empower operators with patented techniques that combine cameras, clips and graphics to create compelling live video. The integration of a multi-format switcher, clip store, graphics system with a Harris or Chyron CG, and device controls provides the lowest cost of ownership at a fraction of the cost of a conventional control room to buy, staff and operate. Systems range from compact systems controlled by a touch-screen or voice-automation to sophisticated 2 M/E control panels. Customers include leading broadcast, corporate, education, religious, government, webcast, entertainment and mobile studios in more than 100 countries. Learn more at

Broadcast Pix, Granite, Fluent, and Video Control Centers are trademarks of Broadcast Pix, Inc. Patented.

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