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Re: Somewhat OT: Why Adobe Can't be Stopped

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Scott Witthaus
Re: Somewhat OT: Why Adobe Can't be Stopped
on Jul 5, 2017 at 8:28:25 pm

[Shawn Miller] " I care that AE doesn't natively support DEEP EXR or cryptomatte and that Premiere doesn't support compressed cDNG"

And why is that? Perhaps because they need to develop so many products? Hmmm...

The point is to get people thinking and reconsider their thought process. Then connect with the user on a common theme. Personally, I could care less about Deep EXR or cDNG, but hey, maybe that's because Adobe is stretched so thin they can't support it? Those bastards! 😉

Marketing is not about a feature set, rather a thought process and connection. Anyway, just a bit of static to consider on a rainy day....

Scott Witthaus
Owner, 1708 Inc./Editorial
Managing Partner, Low Country Creative LLC
Professor, VCU Brandcenter

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