APPLE FINAL CUT PRO: Apple Final Cut Pro X FCPX Debates FCP Legacy FCP Tutorials

Re: Final cut X A Diamond in the rough

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Bill Davis
Re: Final cut X A Diamond in the rough
on Jan 9, 2017 at 5:45:12 pm
Last Edited By Bill Davis on Jan 9, 2017 at 5:47:51 pm

Shanes post has a lot of accurate and valuable information - but it reflects his perspective as someone who's focus is Hollywood feature oriented production.

But it was NOT that that drove the successful adoption of FCP Legacy. Not much at ALL during it's first 5 years.

Because the FCP revolution happened bottom up - NOT top down - and the biggest reasons for FCP Legacy's success had NOTHING to do with Hollywood style work at all.

While Hollywood was dragging their feet - the rise of both home desktop computer power AND the rise of the first basic 25Mbps digital video cameras are what REALLY propelled FCP to success in it's early days.

Years before it was a glimmer in Hollywoods eyes - basic FCP systems were successfully supplanting the 3/4" and Beta workflows that had been in place on the industrial and corporate video areas for years.

That somebody could finally buy an inexpensive digital camera in like a VX-1000 or the Sony PD-100a, digitize the result into FCP Legacy on an affordable Mac via Firewire - and make a damn decent video master that you could duplicate and distribute via VHS - was TRANSFORMATIONAL in the spread of video as a communications medium.

Without the market of NON-Filmmaking - FCP Legacy would not have developed into a tool that filmmakers FINALLY got to access for THEIR needs.

I suspect that what's happening globally with FCP X will follow the same pattern. For everyone today who sees in terms of what it isn't - there will be a dozen world wide who can see what its becoming. And they might just own the next set of keys to the future.

Because today - we're not in a scarcity situation like we were back in the 1990s. Then, it was HARD to obtain and deploy production tools and expertise. Today it's laughably easy. So a tool that ONLY does what the other tools do is an inherently WEAK tool.

In todays environment of plenty - we have to do more. Do it faster. Do it cheaper. And at the same time, do it BETTER than anyone else.

It's the new normal.

My 2 cents.

Creator of XinTwo -
The shortest path to FCP X mastery.

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