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Re: Is FCP X part of your five year business plan?

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Craig Seeman
Re: Is FCP X part of your five year business plan?
on Feb 16, 2014 at 11:09:19 pm

[Herb Sevush] "What value does Unity/Isis have outside of it's relationship
to Media Composer?"


I do think it's important to understand who the "money making" technology is in that relationship.

I'm about to say something highly speculative but what should happen if Avid's solution is to focus on Isis, it's management utilities, services fees, and drop Media Composer and focus on working with other NLE developers with better integration. Neither Adobe or Apple have any kind of competing product.



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