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Re: 4K might become a reality quicker than we think

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John Davidson
Re: 4K might become a reality quicker than we think
on Feb 9, 2014 at 7:53:52 am

[Mark Dobson] "But as to 4k delivery . . . . . . . . . ."

Yep. Looking back it was about 3 to 4 years from when we first started working with HD to when we actually started delivering HD. The thing that HD brought - and was accelerated by the lack of HDCam tapes thanks to the tsunami damaging the Sony plant - was nets getting super comfy with digital delivery. That digital delivery ability will be super useful with H265 and 4k. SD to HD was painful because it was a analogue to digital transition. HD to 4k is a much easier because it's all still digital.

John Davidson | President / Creative Director | Magic Feather Inc.


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