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Re: Motion TRACKS versus FCP X Trackless

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Bill Davis
Re: Motion TRACKS versus FCP X Trackless
on Feb 24, 2012 at 3:45:20 am

At the risk of getting yelled at more... : )

There's a reason that Google went from obscurity to global prominence so quickly.

They understood that in a world where access to information is expanding so rapidly, the key enabling technology that makes sense of the world is ... search.

In X, that's precisely what's been elevated by the re-build.

A "search engine" was grafted in front of the editing interface.

If they keep expanding input and output in the future, and X comes to be seen not exclusively as "an editing application" but more as an editing enabled "gatekeeper" providing access to storage pools of "edits" and "exports" - it will be a major player in a somewhat new ballgame.

I think they're building the "editor" today. I suspect they'll continue to build on that tomorrow, but also keep an eye on whats happening in increasingly disperse image creation (the Go Pro to Red spectrum) and increasingly diverse output (the smart phone to movie screen spectrum.)

That's the world X is moving us toward - hand in hand with the other "A's - who all, IMO, will continue their already started journeys to widen capabilities at BOTH the small and large screen ends of the production spectrum.)

We'll see.

"Before speaking out ask yourself whether your words are true, whether they are respectful and whether they are needed in our civil discussions."-Justice O'Connor

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