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Re: my guess to what will happen to the suite

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Stephan Walfridsson
Re: my guess to what will happen to the suite
on May 2, 2011 at 7:20:50 pm

Aindreas, you are absolutely right, but what I am saying is that I'm not convinced that everybody who bought the Studio package will invest in the other separate applications. If Apple takes the basic/most needed features from Color, Motion and Soundtrack Pro and incorporates them into FCPX then my (absolutely uninformed) guess is that only around say 20% of the FCPX users will have a need for the extra features that the other applications bring. So the revenue and profit would be substantially lower. So either they have to sell them for a much higher price than FCPX, or sell them dirt cheap to increase volume which they of course could since they have more or less zero distribution costs. But I don't think apple has any interest in developing niche products, if they can satisfy 80% of the users I doubt they will spend much resources reaching the last 20%.

But I may be wrong, it's happened before.


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