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Re: FcpX 10.5?

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Tim Wilson
Re: FcpX 10.5?
on Apr 22, 2020 at 4:53:40 pm

[Steve Connor] "Or they could say "hey guys, pretty sure you've all had a lot of value out of that £299 FCPX license now, here's FCPXI it's faster, packed with loads of new features and we'd like another £299 for it please""

They could, but I don't think they would. They've had nearly a decade to kick that idea around, and it hasn't bubbled up yet, I think because the downside would be higher than the upside. Every headline would be negative, to say the least. "Doubled the price for early adopters" or some such.

They also can't do it for at least the next year. Imagine the squawking about the insensitivity of asking for more money when nearly the entire production community is curtailed if not shut down altogether "when they haven't even fixed basic issues in the original."

Where they could maybe get away with it is an iOS-only version, but they'd hang themselves with that too. Any price more than a pittance would freeze the potential to sell new, muscular iPads to current FCPX users who can imagine the usefulness of some remote-production features with an iPad.

No, the only way they sell either new seats of FCPX and new iPads is to keep the message the same as it has been: one price, all in.


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