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Cow News Droid
News: Fake Love Is Alive And Well
on Oct 18, 2011 at 6:50:27 pm

(New York, New York--October 18, 2011) Alive & Well has formed a partnership for integrated, experiential and new media with New York based creative technology shop, Fake Love. Focusing on immersive brand solutions and integrated visual storytelling that work in multiple platforms, Fake Love is led by Creative Directors/Technologists Josh Horowitz and Layne Braunstein. Specializing in experiential design, post/vfx and new media, Fake Love has had its hands in projects for top brands such as Google, Spin Magazine, M.A.C. Cosmetics, Microsoft, Samsung and MTV Networks.

Currently in production with Bacardi, Coca Cola and State Farm, Fake Love is also working on a second collaboration with visionary Chinese choreographer Shen Wei (Beijing Olympics) to create a visual narrative installation set to accompany his latest show, premiering in November. the previous performance project titled, “Limited States,” is touring Europe.

Says Alive & Well Executive Producer Stephen Dickstein, “It’s really exciting to be associated with such talented and really great guys. They get technology, they’ve got great taste and they are extraordinarily pleasant and humble.” Adds Fake Love ECD/Partner Josh Horowitz, “Alive and Well really understands what we do and have been such great supporters of our work. They’ve been such a huge factor in getting us amazing opportunities and letting us push the boundaries between design and technology. Our work with them on ad agency projects have really allowed us to walk that fine line and drive the creative to exciting new territories.”

Fake Love has put together an impressive group of creative professionals. The team is accomplished, award winning and very well known amongst their peers. Different facets of the company focus on video and the interaction of image sound in love performance. They also work in creative programming, 3D modeling, sound, video and electronics enhancing interaction within physical space.

About Alive & Well
Alive and Well is a commercials and new media production company boasting top notch talent in traditional and digital realms. With a legacy of launching some of the industry’s best-known talents, Stephen Dickstein and Phillip Detchmendy are dedicated to supporting both their fine group of directors and creative technologists as well as their clients, in the service and artistry of visual communications.


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  • News: Fake Love Is Alive And Well by Cow News Droid on Oct 18, 2011 at 6:50:27 pm

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