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walter biscardi
@John Grilli
on Apr 17, 2012 at 8:31:28 am

"The best predictor of future behavior is past behavior"
Have all of you forgotten about Discreet Edit? Autodesk just like Apple dropped it at it's peak and left all of it's users in the lurch to find another editing toolset. All this price point says to me is that high end post facilities better start thinking about lowering their rates or getting rid of overhead as this toolset just became available to anyone with an Imac. Good Luck.

And have you forgotten how Adobe abandoned the Mac Platform for several years? And how Avid all but abandoned the Mac platform for years?

In other words, we all got burned by something along the way. I got seriously burned by Apple just making a 180 degree turn for no apparent reason other than "they could."

If you want to keep holding a grudge for things that happened years ago, that's definitely your perogative. But as the only constant in life is change, you deal with the here and now. The here and now for me is going to be purchasing four seats of Avid Symphony when I get back to Atlanta and then getting Smoke 2013 into some serious testing as soon as we can get our hands on it. And of course we'll have Adobe CS6 Production Suite installed all around. So in the end, we're going to be covered from all bases no matter what walks in the door.

I'm just excited to have all of these choices and not having to invest a ton of money into "Big Iron" systems just to run them. Running iMacs all around will allow me to maintain my same rate structure while enhancing the clients' overall experience with our facility because we will not be limited by any one tool. Whatever they need, we'll deliver it to them on their budget.

Walter Biscardi, Jr.
Editor, Colorist, Director, Writer, Consultant, Author, Chef.
HD Post and Production
Biscardi Creative Media

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