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Re: Your advice on choosing between Premiere Pro and Final Cut please

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Mark Suszko
Re: Your advice on choosing between Premiere Pro and Final Cut please
on Apr 1, 2010 at 3:07:55 pm

"Right" meaning "popular". :-)

Certainly for marketing purposes teaching FCP right now will get you students and students who know FCP might find more work than those trained on, say, Lightworks. But a student who knows the top 3, ( Avid, FCP, Premiere) by extension of that logic, would be the MOST immediately employable. There's always going to be something you don't know, that's why you don't stop learning.

Maybe what your school needs is to offer additional courses that add-on to the basic mastery course; up-sell the students on taking a concentrated summer "post-grad" seminar on any particular system, at a premium cost markup. "You have learned the essence of cutting in our foundation curriculum; now we'll train you on the specific platforms you want to master" This is what outfits like Fullsail, Lightspeed, and their kind are making money on. Your advantage over them is that those places only offer the button-pushing tutelage, and not the proper foundation skills that underpin the how and why you make a cut. You have a value-added proposition here.

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