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Trade shows/business fairs

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Joey Groah
Trade shows/business fairs
on Oct 10, 2005 at 10:18:44 pm

Hi all,

Kind of in step with the question about joining local chambers, I'm looking for some feedback about business fairs/trade shows. We're going to two in the next couple of weeks (both through local chambers, one with a bit of a technology bent). Our company has a couple of facets: marketing, multimedia (web, video, audio, etc.) and IT. We're launching an "imprint" marrying the content creation and the IT end at the first show.

We're talking about handouts/give aways. What do you find effective? What do you like to get?

Any general thoughts on what makes a good exhibit? We've got our design/tone laid out and the pieces are coming together; we're trying to stay ahead there.

Thanks in advance for your thoughts.


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