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Re: Low quotes in NYC- what's going on?

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David Braswell
Re: Low quotes in NYC- what's going on?
on Feb 4, 2009 at 4:19:12 pm

Yep, it's that bad. I don't entirely agree with John's view that "we" let it happen. But simple economics have forced us here. Also, shooters/editors who sold themselves based on the price of their equipment and overhead have played a large role. Client mentality is now that 4-digit cameras should equal 3-digit productions.

And not to be ageist, but a lot of hungry young shooters have entered the fold with the price of gear being lower. Sometimes their talent outweighs their business acumen. OK, it's not always an age issue, but many of us who have been around for more than a decade may understand the sentiment. The hard part is that there's no easy way back to reality other than to continue to sell your clients on whatever "value adds" you have over the lesser-priced competition.



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