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Re: Why subscriptions are bad for Adobe

COW Forums : Apple Final Cut Pro X Debates

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Andrew Kimery
Re: Why subscriptions are bad for Adobe
on Jun 1, 2013 at 3:51:34 pm

I disagree. If Adobe doesn't offer compelling reasons to keep using Adobe software people will find other options. This is true with a perpetual license as well as with a cloud subscription. $50/mo is no where close to a lock in price. I mean, years ago many users and facilities with 10's (if not hundreds) of thousands of dollars invested in Avid gear found ways to leave Avid and switch to FCP Legend.

I also disagree with the idea that subscription equates to a monopoly. I've seen other people make this same leap and I don't understand why. Did Avid need a subscription plan to gain near monopoly status in the TV/film parts of the industry and ultimately rest on it's laurels? Did Microsoft? If Adobe doesn't make compelling products a competitor will rise up, people will look elsewhere and eventually leave. That's the bottom line.

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