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Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users

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Chris Harlan
Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 12, 2011 at 5:01:06 pm

I just read this in news from IBC:

Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users

http://eon.businesswire.com/news/eon/20110912005693/en

It seems that Avid is planning an ongoing cross-grade at $1499. It will stay at $995 through Sept.


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Daniel Frome
Re: Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 12, 2011 at 5:47:34 pm

I wonder if the crossgrade $ increase is there to set the stage for Media Composer 6, which will probably be more attractive to FCP users due to the fact that it will be 64bit.


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Sam Cole
Re: Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 13, 2011 at 12:00:47 am

[Daniel Frome] "I wonder if the crossgrade $ increase is there to set the stage for Media Composer 6, which will probably be more attractive to FCP users due to the fact that it will be 64bit."

...AND it will work with current Aja/Blackmagic/Matrox hardware


Sam Cole
On line Mastering Facility
FCP, Avid, Adobe
Sydney, Australia


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Chris Harlan
Re: Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 13, 2011 at 12:11:40 am

[Sam Cole] "AND it will work with current Aja/Blackmagic/Matrox hardware
"


Unfortunately, not true--at least not yet. Media Composer currently works with only a few cards from AJA and Matrox. The Avid folks, though, seem to be promising a broader array down the line.


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Sam Cole
Re: Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 13, 2011 at 12:27:08 am

[Chris Harlan] "Unfortunately, not true"

Yes, not true at the moment. What I was alluding to is that it soon will be.

I have had discussions with both parties and not only will it be soon but it will be awesome!

I mainly use BMD devices and look forward to converting from Final Cut Pro to Avid. Preciously I was Premiere Pro and I am not going back there; it was a nightmare!

Sam Cole
On line Mastering Facility
FCP, Avid, Adobe
Sydney, Australia


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Chris Harlan
Re: Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 13, 2011 at 12:32:46 am

[Sam Cole] "I have had discussions with both parties and not only will it be soon but it will be awesome!"

Agreed! I'm excited about that. The change in Avid management's perspective is really exciting.


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David Cherniack
Re: Avid Announces New Ongoing Crossgrade Offer for Final Cut Pro Users
on Sep 13, 2011 at 1:06:38 am

[Sam Cole] " Preciously I was Premiere Pro and I am not going back there; it was a nightmare!"

Sam, it's good you're going somewhere which works for you. However it shouldn't be because Premiere Pro was previously a nightmare. It was indeed that for me at times, as well, but it's been a delight since 5.0 with 64 bits giving much needed stability for long form and Mercury/CUDA providing terrific codec and real time effects. IOW because the past was painful the present may not be...and it may suit your needs.

David
AllinOneFilms.com


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