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Video on shopkick.com is high quality and under 5mb. How do I do that?

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Sean Dominguez
Video on shopkick.com is high quality and under 5mb. How do I do that?
on Nov 7, 2012 at 7:06:43 pm

Hi there,

Thanks guys. Been browsing for the past few weeks and you have all been super helpful. My team is developing a mobile app and we're going to have a video on our website. The shopkick.com website has a pretty fantastic video demonstrating their app and downloading it yields a file that's 720p and 4.8mb. Pretty insane to me since all my files are huge.

How do they do that and what can I do to make sure that the video I shoot and edit can be compressed to a comparable size? I just shot some video yesterday with a Canon t2i that I'll be messing with in After Effects, but am going to get to the "real thing" soon.

So what should I aim for and what tools can I use to get there? I use Final Cut Pro 7 for editing and AE6 for effects.


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Craig Seeman
Re: Video on shopkick.com is high quality and under 5mb. How do I do that?
on Nov 7, 2012 at 8:20:33 pm

I wouldn't be surprised if they're using x264.
http://x264licensing.com/features
and
http://en.wikipedia.org/wiki/X264



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