Can someone please explain how to get the best results and minimum sizes of the SWF files in Sorenson. For example when I'm creating a SWF banner for the web site (300x250), I set stage in After Effects the same dimensions, duration maybe 10 secs and export an AVI uncompressed file (maybe 100Mb). After squizing it in Sorenson it become 2.5 Mb large.
But, on the other hand I try to squeeze the other AVI file, dimensions 640x480, 200Mb large to the dimensions 320x240 it become 180 KB large.
I cannot find any explanation in Sorenson Help about how to get the best results