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product commercials

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Robert Bracken
product commercials
on Apr 20, 2011 at 10:25:13 pm

I see commercials for cell phones and other products that spin and you can see the sides and back of the product.

I'm thinking that the easiest way to get this effect is to get video of the product with a background that you can remove in post. Then get video of the object spinning at different speeds. Then you can do retimming later.

Whatya think about that?


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Stephen Smith
Re: product commercials
on Apr 20, 2011 at 10:58:18 pm

I think when you see products like cell phones rotate they are typically a 3D model. However, yes, keying out the back ground will work.

Stephen Smith
Utah Video Productions

Check out my Motion Training DVD

Check out my Motion Tutorials


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Robert Bracken
Re: product commercials
on Apr 21, 2011 at 2:42:16 am

What's funny is I bought your DVDs and now I taught YOU something. I'll expect my check in the mail.


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Gareth Randall
Re: product commercials
on Apr 21, 2011 at 6:56:39 am

Here's the thing, though; even though you *could* do it by actually putting the phone or whatever on a turntable (or rotating the camera around it), you just wouldn't bother going to all that trouble. It's just so much easier, cheaper and more flexible these days to do it in 3D.

Either the client provides the 3D model of the product, or you buy it from somewhere like The 3D Studio, and away you go.



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