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Smoke... is Changing. at NAB???

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David Jahns
Smoke... is Changing. at NAB???
on Apr 10, 2012 at 12:10:49 am

(...because speculation was so much fun last year with FCP-X, right?)

Anyone seen these Smoke teaser ads? "Smoke is Changing. Everything."

(promo event next Sunday in Vegas.)

http://www.smokeischanging.com

Editing centric? Disruptive? "The super-app we've all been waiting for?" Really?

Who's the "we"? Editors? Smoke artists?

I've been using/learning Smoke for about 6 months, so I'm not exactly an expert, but I'm curious to hear from the experts what you guys think about this. Was "more editing-centric" on your Top 10 list?

(I'm in a shop with a dozen editors and one finish suite (with Smoke). I can't imagine trying to put Smoke in all of the edit rooms. Cost, SAN, training, etc... Are they really thinking they can compete against Avid as an editor? I'm a little skeptical of that - at least, not without a ground up re-write.)

But I'm willing to be pleasantly surprised!

David Jahns
---
Joint Editorial
Portland, OR


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Brian Mulligan
Re: Smoke... is Changing. at NAB???
on Apr 10, 2012 at 11:08:41 am

Personally, as someone who has been preaching that Smoke IS an editor for years, I am very excited about this announcement.

I edit from scratch everyday and do my effects and color work as well. It's awesome to be able to do the creative edit and also work on the look and graphics and color all at the same time, and in one application.

So I think this will be a positive step towards making Smoke more accessible to everyone and adding it to the choices of Avid & Adobe as a tool of choice.

Brian Mulligan
Senior Editor - Autodesk Smoke
WTHR-TV Indianapolis,IN, USA
Twitter: @bkmeditor


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Pavel Pavlov
Re: Smoke... is Changing. at NAB???
on Apr 10, 2012 at 7:18:45 pm

What does mean "changing"? May be it will price? :) Ex., about 1500$ :)

Pavel Pavlov
Editor, Air Promo
TNT-Broadcasting Network
Moscow, Russia


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Richard Cardonna
Edit* resurrection?
on Apr 13, 2012 at 4:11:42 am

Maybe the have added the good old edit* interface.

RC


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Pavel Pavlov
Re: Edit* resurrection?
on Apr 13, 2012 at 7:59:46 am

There is some info:

Support for OS X and Windows 7 64-Bit
Modern 32-Bit Linear Internals
Full Batch with many (but not all) nodes from Flame
Most (but not all) of the Film/Video color tools from Lustre
Revised User Interface updated to the look Maya/ 3ds Max
Avid MC Control Panel Support Initially, others later
Better Support for Open SAN/ NAS/ DAS Storage
OFX Plugin Support
$9,999

I don't know it's true or lie :)

Pavel Pavlov
Editor, Air Promo
TNT-Broadcasting Network
Moscow, Russia


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David Jahns
Re: Edit* resurrection?
on Apr 13, 2012 at 6:28:27 pm

As a current Smoke user, that would be a dream come true for me!

From the rest of the hype, it's not what I would be expecting - or at least, not all. I'm expecting the big news to be a more traditional editing interface and project management (easier for switchers), and a much lower price tag.

The changes you mention above would indeed change everything, as far as "FInishing & VFX" world goes - who would need a 100K Flame Premium? - but I can't see many shops spending $10k per seat for editing workstations - even if they have awesome finishing toolsets. It's much efficient to have multiple offline editors using Avid, and have one or two finishing stations with Smoke artists.

I'm expecting more of a Smoke-Lite for under $2k. Fully compatible with existing Smoke & Flame, but more Avid-like for the editor. Maybe with only Timeline FX, not the full module set? (Able to work in offline compressed formats (or maybe proxies) would be a key as well.)

Then - add Batch FX/Lustre and your other improvements to the $10k finishing system, and then you've got a nice little Autodesk ecosystem that wouldn't break the bank.

We've got 12 seats of Avid/FCP, and most of the editors don't want to do color & finishing - they'd rather leave that to specialists anyway...

David Jahns
---
Joint Editorial
Portland, OR


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Jason Myres
Re: Edit* resurrection?
on Apr 13, 2012 at 8:21:50 pm

[Pavel Pavlov] "I don't know it's true or lie :)"

Haha, neither. That's just my wishlist for Smoke 2013 after I heard there would be a major revision. You can read the full post here:

http://liftgammagain.com/forum/index.php?threads/autodesk-throwing-down-the...

Be sure to note the title at the top that includes the phrase "baseless speculation." :)

JM


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Pavel Pavlov
Re: Edit* resurrection?
on Apr 15, 2012 at 7:56:56 pm

:)

Pavel Pavlov
Editor, Air Promo
TNT-Broadcasting Network
Moscow, Russia


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walter biscardi
Re: Smoke... is Changing. at NAB???
on Apr 13, 2012 at 7:07:01 pm

David,

I got the sneak peek yesterday. It lives up to the hype.

I even told Brian Mulligan he was right yesterday on Twitter which is the hardest thing I've ever had to do. :)

Walter Biscardi, Jr.
Editor, Colorist, Director, Writer, Consultant, Author, Chef.
HD Post and Production
Biscardi Creative Media

"This American Land" - our new PBS Series.

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David Jahns
Re: Smoke... is Changing. at NAB???
on Apr 13, 2012 at 7:20:51 pm

Hi Walter! Brian was right about... Smoke being an editor?

I know he's been preaching that for a while, but in it's current form, I would not say that it is a good editor, for most of our projects anyway.

Brian's great - I read his columns and have checked out some of his FXPHD courses, but the "editing" projects he does (or at least the ones that he shows) are more like I would call "building from scratch".

Sure, he's starting from nothing and creating everything in Smoke, but TV station promos it's not the same kind of editing like sorting through 5-10 hours of footage to make a :60 spot - the offline/creative decision/story kind of editing - working with assistants, handling metdata, etc. Smoke would need a major interface change (and architectural change, probably) to excel in that capacity.

Maybe that's what we're getting? 51 hours to go... ;-)

David Jahns
---
Joint Editorial
Portland, OR


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Brian Mulligan
Re: Smoke... is Changing. at NAB???
on Apr 13, 2012 at 8:22:09 pm

There are some projects where I have sorted through that much footage.
Managing footage is easy. Libraries>Reels>source areas.

I see my clips visually and scrub them as tiles in the source areas, where I usually have 30-40. Is FCP7 or Premiere 5.5 really great at media management? I can't see how. It frustrates me to no end when I have to load a clip into a viewer to see it. At least they fixed that in CS6. Who edits via timecode anymore? Everything is clip name... which is a tile.

Here is an old spot that went through tons of old new video to find just the right bites and assemble the feel. The beauty of it was that we could design it as we went. The opening titles came form the fact that the news video, even though the sound was good, the video was not.

Its a facebook link, so hopefully you can see it.
http://www.facebook.com/photo.php?v=1270530962363&set=vb.1202537948&type=2&...

Brian Mulligan
Senior Editor - Autodesk Smoke
WTHR-TV Indianapolis,IN, USA
Twitter: @bkmeditor


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Michael Aranyshev
Re: Smoke... is Changing. at NAB???
on Apr 13, 2012 at 11:53:52 pm

[Brian Mulligan] "Is FCP7 or Premiere 5.5 really great at media management?"

I don't know about Premiere but FCP7 is great at media management because it doesn't attempt. It let me manage my media and doesn't get in the way. And I AM great at media management.

[Brian Mulligan] "It frustrates me to no end when I have to load a clip into a viewer to see it. "

Then do not do it. Grab a bunch of clips, drop onto the timeline and scrub.


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Christopher Travis
Re: Smoke... is Changing. at NAB???
on Apr 15, 2012 at 11:57:16 am

Is this going to be streamed anywhere? I'm in the UK and have so little else going on in my life that if I could watch this live (or live-ish) I would..


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Frederic Warren
Re: Smoke... is Changing. at NAB???
on Apr 15, 2012 at 12:49:51 pm

Sunday's event won't be streamed online, but the demo presented on the showfloor will be here starting on Monday: http://area.autodesk.com/nab2012

fred

-----

Frédéric Warren

Product Designer - Flame / Smoke
Autodesk Media & Entertainment


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Christopher Travis
Re: Smoke... is Changing. at NAB???
on Apr 15, 2012 at 12:55:33 pm

Thanks Fred,

I'll check it out tomorrow


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Nigel Thompson
Re: Smoke... is Changing. at NAB???
on Apr 16, 2012 at 3:03:23 pm

Autodesk Already has my $3495 but i really want see how deep the color correction toolset is....

Since the days of combustion ive been hoping for something like this, actually i think we all thought that is what Apple was going to do with FCP, but alas .....

High End, Production & Post Production
in the Caribbean
http://www.bistt.com


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