My name is Kavi and I am currently pursuing my degree (BA Hons) in Digital Film Making at SAE Institute which is validated by Middlesex University, London, UK. I will be embarking on a documentary film titled "Lineage". This will be part of my requirement to fulfill the degree. The first phase of the requirement will be to do a practical research on the topic that I have chosen.
This research will encompass two parts.
1) Data research to gather information on the two different group of priest (Brahmin and Non-Brahmin) so as to gain a better understanding about their lineage and their lifestyle. Lineage here is defined as descendant from a
particular ancestry and how that affects one's livelihood.
This data will be sought through video interviews.
2) Interviews will be complied into a trailer to act as a market survey for the indian community in Singapore to see if they can relate the issue or if there is a larger target audience outside the indian community (i.e malay,
I would greatly appreciate if you can provide constructive comments on the videos and the trailer so that i will be able to complete my practical research, which would allow me to pursue the second and third phase of my journey in this documentary film.
Right now the video is just a bunch of talking heads - to make it really interesting you'll need a lot of b-roll that you can cut-in during the monologues.
You could also use one individual whose personal story will tie everything else together and give the audience something to follow.
The trailer is done well as a teaser but I wouldn't rely on it for marketing because the issue isn't presented well enough for people who don't know what it is about. E.g., it starts with the first talking head spewing terminology that most non-brahmins wouldn't understand. Also, there is a big difference between brahmins from south India and north India - though I'm aware that you are only targeting groups in Singapore, which I believe is predominantly south Indian. What's missing, in my opinion, is a flow - a proper beginning, middle and end.
I propose you base the structure of your trailer around the AIDA principle.
Re: Comment needed on a Trailer by Mark Suszko on Aug 16, 2012 at 3:44:42 pm
Trailers can serve various functions. They can be a straight overview of what a program contains, as if you just fast-skimmed a DVD. Or they can set up the genre of the film, it's emotional context. They often set out the outlines of a premise or plot, so you can judge if this is something you would care to follow to a conclusion or not.
I think your trailer as it is now, tries to be a micro-short version of the entire program, trying to teach what ostensibly the full program will teach, in 90 seconds. If you really COULD each all about this subject in 90 seconds, why make the longer film in the first place? So I think to be an effective teaser for the actual teaching film, to get people thinking about watching it, you instead should set up a sequence of leading questions, which the program will promise to answer. You seem to have two basic divergent lines of thought in this show, two schools of religious thought, and their implications in Indian society. Play up that issue, it makes for a simple, easy to grasp "plot".
I think you have too much footage in the trailer where I have to read tiny captions. Instead, for the trailer, dub an English translator, one that expresses the same emotional stresses as the native speakers.
I would like to see more variety in the framing, there are a lot of wide and medium shots and I would like to see more closeups interspersed. The face does 90 percent of the communicating in body language. Even if I don't know Hindi or Sanskrit, I can read a face and feel what they are feeling.