Article: Apple BluRay Support
by David Roth Weiss
on
Aug 16, 2009 at 11:32:47 pm
The article below from PC World says that BluRay support makes sense...
At least it says it makes sense for the iMac. Notice that nowhere does it discuss the MacPro, ProApps, or burners vs. players. I can only assume the article is referring to a player only. I guess all who are pissed-off at Apple will just be more pissed after reading this. Sorry!
Re: Article: Apple BluRay Support by Rich Rubasch on Aug 17, 2009 at 1:51:34 am
Interesting. Saw a Best Buy ad a week ago for their Insignia line of Blu Ray players for $149. The problem I see is still cost of movie discs. In general the Blu Ray format seems to surpass DVD in every respect...there is just more to offer. But they seemed to have built in a lot of goodies with expectations that they would make back their R&D dollars with licensing fees.
I own a Blu Ray player and have yet to buy a Blu Ray disc. I use it to QC Blu Ray discs we author, mostly looping discs for trade shows. It also looks great playing back our latest HD material in the conference room!
I'm sort of rooting for it on the sidelines and won't be holding my breath for Apple to install drives in our computers.
Re: Article: Apple BluRay Support by Jeff Handy on Aug 17, 2009 at 3:27:19 am
I'm sorry to say Blu-ray screwed the pooch. The licensing is ridiculously expensive - untouchable for small businesses for a distribution format. I can't think of a reason I would distribute on Blu-ray for my shop, personally. I'm sure it's an important feature. But in the commercial/corporate/industrial realm, it's not very feasible.
I don't even have clients asking for DVD anymore. If they want a looping HD video, I hook them up with a hard drive media player for rental or purchase. My current clients want NetFlix or iTunes-type distribution mechanisms. Heck they even want their stuff optimized for YouTube. Who knows what they'll want next year?
Blu-ray is an nice little add-on, but I would not expect to do real production work with it. If I were in film, it'd be a whole different argument, I'm sure. And if I have a client ask for Blu-ray, I'll be able to supply it. I just don't see it happening yet.
Re: Article: Apple BluRay Support by walter biscardi on Aug 17, 2009 at 11:03:50 am
[Jeff Handy]"The licensing is ridiculously expensive - untouchable for small businesses for a distribution format."
Not through NetBlender's DoStudio. We're a small shop (3 employees, 3 edit suites) and have been doing BluRay authoring / distribution for over 2 years now. We self publish everything.
[Jeff Handy]"Blu-ray is an nice little add-on, but I would not expect to do real production work with it. If I were in film, it'd be a whole different argument, I'm sure. And if I have a client ask for Blu-ray, I'll be able to supply it. I just don't see it happening yet. "
We're only recently getting into film. Our BluRay started out due to one client asking for a deliverable, then we created all the blurays for a PBS series we're cutting. And now it's just something we have as a nice add-on. Soon we'll be creating the BluRays for three feature documentaries we're cutting now.
Blu-Ray is as easy as DVD for us now and clients know we have it in the shop.
Walter Biscardi, Jr.
Editor, Colorist, Director, Writer, Consultant, Author.
Credits include multiple Emmy, Telly, Aurora and Peabody Awards.
Owner, Biscardi Creative Media featuring HD Post Biscardi Creative Media
Creative Cow Forum Host:
Apple Final Cut Pro, Apple Motion, Apple Color, AJA Kona, Business & Marketing, Maxx Digital.
Re: Article: Apple BluRay Support by eric pautsch on Aug 17, 2009 at 5:04:19 pm
Something to add here. Unless you plan to replicate Blu Ray for mass distribution, BD authoring seem irrelevant to me these days.
If its a looping trade show or a one time shot I'm suggesting more and more to clients to playback from this media player from Western Digital with an HDMI output.
Not only does it handle almost all codecs, you don't have to encode
( ie: compress) to AVC or MPEG 2. Just give it your uncompressed file from a HDD and it works great.
Re: Article: Apple BluRay Support by eric pautsch on Aug 17, 2009 at 8:25:15 pm
I think irrelevant is the wrong word to use. If the client wants BD then give it to them. But I think its important to let them know there may be better and cheaper options available to them depending on the situation.
