PAL & NTSC Video

Hello. I am going to be shooting video in Italy, which is different for me since I am from the USA. I would like this video to be able to be played in Italy, US, and possible some different areas. If the final delivery format is DVD, would it be best to shoot in PAL and convert to NTSC or shoot in NTSC and convert to PAL? I will be using a Nikon D7000 to shoot and usually shoot at 24 fps, but could shoot at 30 fps. I will also be using Final Cut Pro to edit and DVDSP to burn the DVD. I would greatly appreciate any advise, since this will be my first time shooting video outside the USA.

Thank you!!