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Re: Why do you think a new Mac Pro ISN'T coming?

COW Forums : Apple FCPX or Not: The Debate

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Phil HoppesRe: Why do you think a new Mac Pro ISN'T coming?
by on May 31, 2012 at 11:35:04 pm

MacPro's represent a laughable insignificant portion of Apple's revenue. Giving it way more than it deserves it can't be more than 20k to 30k units a year. Assume an ASP of 5K which again is far too much on the high side an you get 100M - 150M. The last FY reports put Apple's annual revenue at 109B dollars. That is a whopping 0.14% of annual revenue. Apple's revenue is continuing to go up and MacPro revenue is going down so you have a product line that represents 0.14% of your annual revenue and it is rapidly approaching negative zero.

Do you really have to ask WHY Apple would want to keep this product line around? Come on really?


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