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Re: After a year has perception of FCPX changed?

COW Forums : Apple FCPX or Not: The Debate

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Tim WilsonRe: After a year has perception of FCPX changed?
by on May 23, 2012 at 7:20:02 pm

[Chris Harlan] "[Bill Davis] "Thats good for the board since I increasingly think that the debate on FCP-X functions and features is the "signal" here - and the expressions of anger or hurt about the program, while surely entertaining for the lurkers - is not much more than "noise" at this point.
"

Yeah, but then Tim is going to stop paying us the big bucks."


Ha! You're lucky I don't lay you all off.

See, I don't think that "hurt" is noise. I think it's part of what has become one of the many NEW signals here: trying to figure out which way the big ball is going to bounce. As others have noted, feelings have ALWAYS factored into this. Dramatically changing feelings about the company people FELT most strongly about? Signal. It WILL affect the future of the industry and the people in it. It already has.

And frankly, losing faith in Apple, even if for emotional reasons, becomes a rational consideration. Dig:

You have a finite amount of time and money. You take a piece of yellow legal paper (IT HAS TO BE YELLOW OR IT DOESN'T COUNT), draw a line down the middle, make a list on each side, and "I just don't like those f*ckers anymore" HAS to factor in. It would be IRrational to give money to people you don't like or trust.

The only thing that I personally assess as noise here is pointedly personal stuff, but even that is being dealt with far better than this time last year. A post or two and move on, rather than consuming whole threads...or whole days....

Otherwise, the more signals the merrier.

PS. My usual caveat: speaking empathetically about one side of the argument doesn't reduce my empathy for yay-sayers, and indeed my belief that they represent a majority view. I'm just talking about what constitutes signal and noise. There is no arena of science or technology that doesn't have a strong emotional component.

Tim Wilson
Associate Publisher, Editor-in-Chief
Creative COW Magazine
Twitter: timdoubleyou



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