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Re: Apple are hilarious

COW Forums : Apple FCPX or Not: The Debate

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Jamie FranklinRe: Apple are hilarious
by on Apr 18, 2012 at 10:39:29 pm

[Aindreas Gallagher] "There's a ring to that -"

That is NOT how they pitched it...at all. Not in the same cosmos...

Their entire PR campaign coming out of NAB last year was - "Final Cut Pro X stays in the picture for pros"...ahuh

Sorry Chris, either way you slice the apple, "upmarketing" was not part of that campaign.


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