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Re: The Fog Thickens

COW Forums : Apple FCPX or Not: The Debate

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Craig SeemanRe: The Fog Thickens
by on Apr 18, 2012 at 10:07:33 pm

[TImothy Auld] "en or so years ago Autodesk (Discrete) set afloat a raft of very loyal customers. Anyone who dealt with them has not now nor will they ever forgive that company. Just under a year ago Apple abandoned a huge number of loyal customers. No one who invested their livelihood is going to forgive them either. I was an early adopter of FCP 1.0 and it became my suite of choice. I stuck with it for 13 years. And they screwed me.

Can anyone tell me why I should listen to another syllable of what Apple has to say?"


Because you will soon be left with nothing to buy with that thinking.
12 years ago Avid announced they were no longer going to support the Mac. The backlash probably changed their mind. Symphony took years to come to Mac (although there may have been good technical reasons for that). This was at a time when facilities where hit with the issue that it could cost upwards of $60,000 a seat to change!

Sometime around 2003 or so Adobe Premiere Pro cam out and unlike Premiere, it didn't support the Mac so such users who were expecting to move up felt abandoned. In 2007 Adobe added Mac support.

All the A companies have done serious damage in my opinion. You can argue which was worse but having lived through being an engineer at an Avid based facility at the time of this incident, the duress created given the expense was greater than what Apple did (in my personal opinion).

I am a business person as well as a "creative" and I well base my decisions on anticipated ROI. So many products live for a few years and die, that I can't simply expect eternal life for a software package. I just want to make enough money so my time to learn and return on use makes its lifespan, whatever that may be, worthwhile for my business.



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