Re: Is FCPX really worth it?

Steve Jobs' hobby is doing quite well precisely because it's willing to give up some customers for the potential of a great many more. That potential market in a marginal portion of their business made the risk, however great, well worthwhile. If it fails not much is lost to Apple; if it succeeds it's a nice revenue stream. Either pro apps turns some good numbers, make sales, and develops new customers, or it fails and not much is lost by Apple in the larger scheme of things. It's a classic strategic gambit that almost never has a down side. Throw out an expendable part of your force if it has a chance to create major disruption and have more impact that it should warrant. The usual result is a minor victory without much consequence to the overall plan. Sometimes however it creates tipping points, not that I think this is going to be one of them.

All the best,

Tom

Class on Demand DVDs "Complete Training for FCP7," "Basic Training for FCS" and "Final Cut Express Made Easy"
Coming in 2011 "Complete Training for FCPX" from Class on Demand
"Final Cut Pro X for iMovie and Final Cut Express Users" from Focal Press