Re: Article: Steve Jobs - A Personal Calendar Entry

Yup. With Apple being the largest holding in my portfolio, I'm torn. The Mac Pro and Pro Apps aren't doing anything for the company's bottom line. But I can't help feel like getting rid of them would have some sort of a trickle down effect. As if when people bought an Apple iPhone or iPad, they felt like they were buying into a prestige they could previously never afford. Sure Macs were great and awesome, but they were expensive and for designers and musicians. Once they lose that high-end mystique, don't they become just another commodity like Sony? People will wonder why they're so expensive when they're less compatible and made of the same parts as their Windows counterparts. If OS X isn't the choice of the elite, why should they aspire to buy an expensive mini version in an iMac or MacBook? I'd like to believe as a stockholder that Apple ran the numbers and the focus groups to learn that losing the pro apps and machines wouldn't hurt their prestige or business, but Apple has shown that they don't really do that and fly with their gut first. But at this point, the visionary has passed. You can't replace the gut instinct, and Tim Cook's job has to be to do best for the company. It probably was never his goal to make computers he liked fist, and expect others to follow. So he's in a pickle in a sense. He's not Steve, so if he makes decisions based merely on what Tim thinks is good, then he'll be portrayed as going against what Steve established or wanted. But if he surveys the market and makes decisions that way, then he's definitely not doing things the Apple way either. Time will tell.