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News: New ARRI Master Prime 135: the perfect portrait lens

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Cow News DroidNews: New ARRI Master Prime 135: the perfect portrait lens
by on Sep 9, 2011 at 10:18:37 pm

(Amsterdam IBC, The Netherlands--September 9, 2011) ARRI's continuous dialogue with cinematographers, operators and directors has revealed demand for a new Master Prime with a focal length of 135 mm. This is the ideal portrait lens for many situations, fitting nicely between the Master Prime 100 and 150; it brings the Master Prime set up to an astounding 16 focal lengths.

In discussions with both cinematographers and photographers, ARRI identified four crucial criteria for a perfect portrait lens: the right focal length, high image quality, shallow depth of field and the ability to get close to the subject.

A focal length of 135 mm is sufficiently telephoto to separate the subject from its surroundings, but not so telephoto that the perspective becomes flat, allowing faces to maintain a pleasing three dimensionality. Like all other Master Primes, the 135 mm shows a high resolution, high contrast image with very low flares and veiling glare: a clean starting point from which the cinematographer can shape and sculpt the image to his or her content, be that through lighting, filters or digital manipulations during color corrections.

The widest aperture of T1.3 and the Master Primes' unique ability to maintain their high image quality even wide open allow the creation of an extremely shallow depth of field when desired. Depth of field can be used to create more or less separation between the subject and its surroundings. And last, but not least, to facilitate close-ups, the Master Prime 135 has been designed with a close focus range of 0.95 m (37"). Even at that close focus range, the 135 mm maintains its high image quality.

In keeping with the rest of the Master Prime range, the Master Prime 135 has its iris and focus rings at the expected positions, making lens switching fast and easy. The front diameter also remains at the customary 114 mm to allow the use of the same matte box for almost all Master Primes.

ARRI booth: Hall 11, Stand # F21


About ARRI:
With headquarters located in Munich, Germany, Arnold and Richter Cine Technik (A&R) was founded in 1917 and is the world's largest manufacturer and distributor of motion picture camera, digital intermediate (DI) and lighting equipment. The ARRI Group comprises a global network of subsidiaries, agents and representatives that covers all aspects of the film industry: design, engineering, production, equipment rental, turnkey lighting solutions, postproduction, film and sound laboratory services, and visual effects. Manufactured products include the groundbreaking ALEXA digital camera system, film cameras, professional camera accessories, cutting-edge LED lighting and DI solutions such as the ARRISCAN and archive tools. The Academy of Motion Picture Arts and Sciences has recognized ARRI technologies and continual innovation with 16 Scientific and Engineering Awards.

For locations and more information please visit http://www.arri.com


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  • News: New ARRI Master Prime 135: the perfect portrait lens by Cow News Droid on Sep 9, 2011 at 10:18:37 pm




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