Kindle II spot


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Kindle II spot
by Nick Griffin on Nov 6, 2009 at 8:00:12 pm

If you're in the US or a close media market be sure to see the current TV spot for the Amazon Kindle II. It's done in a stop motion / animation style of a model with various props and set dressings. The art direction / design is also truly great.

In wondering how this was produced I realized that it could easily have been shot with a DSLR, and not even the newer canons which shoot video. However it was captured there is a LOT of editing used to bring this, one of the best spots of the year, together.

Big time congrats to the agency, designers, crew and post people who created it.

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Current Message Thread:

Kindle II spot by Nick Griffin on Nov 6, 2009 at 8:00:12 pm
- Re: Kindle II spot by grinner hester on Nov 7, 2009 at 11:19:11 pm
  - Re: Kindle II spot by Mike Cohen on Nov 8, 2009 at 1:28:42 am
    - Re: Kindle II spot by Scott Sheriff on Nov 8, 2009 at 7:18:16 am
      - Re: Kindle II spot by Stephen Smith on Nov 9, 2009 at 4:58:20 pm
        Re: Kindle II spot by Nick Griffin on Nov 9, 2009 at 8:20:32 pm
        Re: Kindle II spot by Mark Suszko on Nov 10, 2009 at 10:12:34 pm
        Re: Kindle II spot by Stephen Smith on Nov 10, 2009 at 10:22:05 pm

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