I have found that half of editors love graphic work and half don't. Half of the hlaf who dig graphics are intrugued by 3D enough to tear into it. I learned on SoftImage. I'm not a manual kind of guy but there was no way around going through some tutorials. I changed em on my own as I went... you know, a peace sign for a sphere here and an imported texture for a stocker there. I had to do it this was because I just wasn't use to the interface yet. Once I was, it was like butta, not unlike hopin into AE for some animated text while editing.
I've used Lightwave, SoftImage, 3Dsmax, C4D and a handful of prosumer level apps and it's really just a matter of investing some time and focus.
