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Re: Total Remake

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Mark SuszkoRe: Total Remake
by on Apr 5, 2012 at 5:44:46 pm

When fan-made promo trailers on you tube are more memorable than the official ones, your marketing is in trouble.

My take on Carter's promos was they felt like the gladiatorial battle scenes from Star Wars where Padme and Obi-Wan have to escape weird creatures.

I don't know if it's the right choice, either, but I would have worked most of the promo "smaller", meaning, showing some kind of character relationship stuff between Tars, Carter, and Deja Thoris. Spectacle without story is boring. Story PLUS spectacle = a hit. People love the characters in a story, over the visual window dressing. I got absolutely no impression of John Carter or Tars or Deja's personalities or emotions out of the official promos; they could have been manikins. From what I gather of the actual movie, it may have the same problem.


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