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REALLY TOO BAD

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REALLY TOO BAD
by Paul Harb (Paul_Harb) on Apr 9, 2008 at 8:15:54 pm

Its really too bad if my fears are realized that is not ready for feature film workflows......Apple has a HUGE chance here to really make inroads and take over market share. People out there want Apple to step up, however there is NO room for this kind of software to have all sorts of issues, which is why people always go back to Avid and Unity.....and if it takes a rewrite of FCP to make this a solid performer with large complex projects and multiple editor workflows that go back out to film and have to deal with other dept and things have to be in sync, match keycode ect.......then thats what they should do....they should learn from Avid's mistakes which were IMHO that they listened, kind of to users complaints and needs....however they werent willing to do a real rewrite and just kept adding onto old legacy code, which ends up being workarounds. If Apple is going to do the same thing, and just keep adding onto Macromedia's old legacy code, to try and make FCP do things they had never even thought of when they created the program....then they have lost a big opportunity to take over a big chunk of high end post work...and that will be sad....I love macs, I love Apple, usually.....but ultimately I will use whatever tools will get the job done.......hope they take advantage of what they have here....cause they NEVER could have predicted when they bought the code for FCP from Macromedia, that it would become this phenom that is really has become....Apple you guys listening?

Paul

Paul Harb-Director/Editor
Wrong Beach Multimedia


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