[walter biscardi] "I will clarify and say we don't do commercials."
Oh, we know. I wasn't making an apples-to-apples comparison.
Funny how people gravitate toward different things. I think our general manager likes long-form, and maybe commercials not so much. But I
hate long form (I'll take their money, just not like it)... and I
love commercials.
I think it must be a short-attention-span thing I have. I'd so much rather spend a few days in pre-prod, a couple of days directing a shoot, and throw it to our editor knowing that in a day or two more we've got a finished product (and a bill!) out the door.
Projects that take longer than that really tax my brain. We've got one continuing project right now that is a couple of different very long-form pieces including two half-hour HD broadcast shows (for public TV)... they've been going on for a year and I'm about ready to hit myself with a hammer. It's not particularly hard, there are no unusual struggles with it, and the money is extremely good... it's just that it goes on and on and on......
My world is much more suited to making my little :30 mini-movies, then moving on to the next one. Plus in a dollers-per-second world, we can pour ten times as much money on the screen for commercials vs. long form.
Different strokes.... whatever makes you happy... (and makes ya money!)
T2
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Todd Terry
Creative Director
Fantastic Plastic Entertainment, Inc.
fantasticplastic.com
