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Re: Are you cold-calling for new clients?

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Re: Are you cold-calling for new clients?
by Ron Lindeboom on Sep 5, 2009 at 4:49:58 pm

David,

I can't do that when it comes to record business, video business, animation, magazines that I launched against the tide and against "expert commentary" as to the insanity of such a thing today, etc., etc., etc.

I am ALWAYS swimming against the tide in case you didn't notice.

I have ALWAYS overcome the obstacles no matter if it's that I want to make music videos for companies in England -- when I live in California -- or sell a website that the manufacturers know that they are getting the advantage of, for free.

I don't know if you quite remember the old saying of: Why buy the COW, when you can get the milk for free -- but there have been PLENTY of times when I have been up against the wall and have gotten the firing squad to turn the guns back on themselves by a well supported and convincing argument.

I wish it was as easy as you think it is -- that by waving a flag of raw numbers, the people line up and pull out their wallets. But that is simply so simplistic and myopic that it is inherently untrue. Though I wish it were true, as I would then have a smooth road in front of me -- not to mention a lot less work to do.

What you see as the COW, did NOT come from a bunch of companies volunteering to support it, for the most part. For every one that did, there were a dozen that fought tooth and nail to not be here. (Oh, and most of those that did sign on were NOT swayed by numbers. Few people are. In fact, most of them wondered if the numbers were true as they were so much bigger than everyone else's numbers, and some outright called us liars because they couldn't believe that we were bigger than all of our competitors, combined.)

It has NOT been an easy road to be bovinian.

I do the same thing when it comes to magazines that people say that there are enough of, record companies that people say are a thing of the past, training companies that are dying on the vine, and so on and so forth.

Some people look at the donut and all they see is the hole and what is missing. Me? I look at all them greasy, sugary, deep-fried calories and all that blood thickening goodness that is there...just sitting round the hole.

Best regards,

Ron Lindeboom

Creativity is a type of learning process where the teacher and pupil are located in the same individual.

Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.
- Antoine de Saint Exupéry






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