Hi Christian,
My two cents…
1)You were not paid, so it is NOT a work for hire.
2)He/she who creates (without a work for hire agreement) owns copyright. Once a work is created, it is automatically copyrighted. That’s the law.
In my opinion, you are the legal copyright holder. If anyone replicates or distributes the product without your permission, they are in violation of copyright.
I would get paid before advancing any further or offering any more “free” services (including sending them the contract that they have requested).
From my experience, some salesperson is going to see what you did and try to persuade your client that his/her company can do it better and cheaper. (If this has not already occurred).
But like Nick says, I am not a lawyer and I could be wrong.
Good Luck!
Bruce
Bruce Bennett
Bennett Marketing & Media Production, LLC