Re: problem is finding the clients.

Mahesh,
Do you have a certain area of expertise? I don't meant videography versus editing or graphics or audio expertise, I mean what can you offer to a certain type of customer that puts you above their other potential choices?

For instance, having worked at NASA for the last decade or so, I bring a bit of "institutional knowledge" to the table when working with clients that are in highly technical fields, especially when it comes to working with government organizations. I understand their environment and some of the typical constraints and motivations they have with their communication needs. I make it easier for them to work with me than it would be for them to work with someone who, for instance, only had experience producing entertainment pieces or commercials. In short, they don't have to spend a lot of time explaining the state of the aerospace industry to me... or what "EVA", "COTS" or "GMT" stands for - or why the guys in the labs have to be wearing safety goggles during every shot. I can help save them grief by making sure they check all the typical boxes required for government video work, such as 508 compliance.

On the other hand, if someone wanted to hire me to work on live sports, I'd send them over to someone like Tim Duncan instead. Why? He knows the sports industry better than I do, especially live events work. Being immersed in a particular environment for a few years gives you an edge when working with clients in that area.
Smart business people don't just hire a videographer because the guy knows the video production side of things (although that's a given)- they hire him because he breaths the same air as his clients... and his client's customers.

You do want to work with smart clients, don't you?

My advice is to target those clients who need the kind of expertise that only you can bring. Follow your passion, then go to the places where your clients in that field already are. Participate in the industry that you are targeting - not just the video side of it, but also in other conversations. IMHO, if you can have the expertise in a specific industry, develop deep and real relationships with the players in that arena, AND offer your video production expertise, you won't have to search far for customers.