Creative COW SIGN IN :: SPONSORS :: ABOUT US :: CONTACT US
FORUMS LIBRARY PODCASTS BLOGS MAGAZINE SERVICES NEWSLETTERS NEWS STORE EVENTS
BUSINESS AND MARKETING: Business and Marketing ForumBusiness and Marketing ArticlesBusiness and Marketing Podcasts

Re: New Client...wants it all

Cow Forums : Business & Marketing
VIEW POSTS   •   ADD A NEW POST   •   SEARCH   •   CHANGE FORUM
Return to Posts Index   •   Read Entire Thread   •   Reply To This Post


Re: New Client...wants it all
by Todd Terry (Todd at Fantastic Plastic) on Jun 9, 2008 at 3:52:19 am

[Bill SerGio] "You said "Simple fact is that those "display spots" do work.. Where is your PROOF?"

Hmmm, strangely enough I don't feel any real compulsion to provide you with any.. However... chiefly my proof is dozens of clients that use them successfully every day, that credit the success of their businesses to them, that see real tangible spikes in sales when they do advertise, and definite slumps when they do not.

[Bill SerGio] "Advertisers are finally getting smart and realizing that spots are worthless"

I guess that explains all those two-minute blocks of dead air that permeate television programs. How much again did they get for a :30 spot in the Superbowl?

I have no doubt that I could find "proof" (some kind of demographic studies or what ever) that "display spots" work, but I've got no interest in doing that and shall not bother... infomercial zealots are welcome to think as they please. The people that matter to me, my happy clients, already know they work.

It makes no difference to me if you think that spots are a waste of money... my efforts to contradict it thus far have only been to prevent the possibility of anyone else buying into this bunk. You can drink the "infomercials are the only smart advertising" Kool-Aid all you like, I'm aware I won't sway your steadfast "spots are worthless" opinion. I don't spend too much energy trying to convice doubters that the moon landings were real or that pro wrestling isn't legit, either.


T2

__________________________________
Todd Terry
Creative Director
Fantastic Plastic Entertainment, Inc.
fantasticplastic.com






Return to Posts Index   •   Read Entire Thread   •   Reply To This Post


Current Message Thread:

Related Threads:
Client wants professional voiceover "impersonator", but keep cost of video down   |   Client wants Editable File, Advice Needed   |   Client wants authoing files along with finished interactive demo   |   Client wants bid on 60-90 minute video seminar   |   Fired! Client wants ALL project related material   |   Client wants my source material, but IMO, he didn't pay for it



Note: If you are a registered user and you do not see your name and email in the two respective fields above, you may reset your account cookies by clicking here. Your post will not be accepted if the name and email provided above are not currently registered in our database.

Name
E-Mail Address
Subject
E-Mail me when someone responds
Just This Message   Entire Thread   None  


Message                Add Bold Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd Italic Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd Underline Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd Image Link Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd URL Link Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this button

Note: The following characters are HTML command characters, and may cause parts of your post to disappear, if not used correctly: < > &. To include any portion of the post in your response, highlight the desired text and hit the "Q" key. For more on how to post, click here.


Add your message signature


 


Note: By clicking "Post Direct" button above, you are agreeing to the Creative Cow's Code of Conduct.



FORUMS • LIBRARY • PODCASTS • BLOGS • MAGAZINE • SERVICES • NEWSLETTERS • NEWS • STORE • EVENTS

© CreativeCOW.net All rights are reserved.

[Top]