Creative COW SIGN IN :: SPONSORS :: ABOUT US :: CONTACT US
FORUMS TUTORIALS MAGAZINE DVDs BOOKS PODCASTS EVENTS SERVICES NEWSLETTER NEWS BLOGS
BUSINESS AND MARKETING: Business and Marketing ForumBusiness and Marketing ArticlesBusiness and Marketing Podcasts

Re: Avid says No to NAB 2008

Cow Forums : Business & Marketing
VIEW POSTS   •   ADD A NEW POST   •   SEARCH   •   CHANGE FORUM
Return to Posts Index   •   Read Entire Thread   •   Reply To This Post


Re: Avid says No to NAB 2008
by walter biscardi on Nov 15, 2007 at 4:22:19 pm

[Ron Lindeboom] "Walter does great work but as a smaller shop, he has different needs and requirements than someone like CBS New York or PBS's flagship WGBH."

As I noted earlier, CNN Atlanta is switching over to Final Cut Pro and I believe the switch is almost complete. Well over 200 workstations. That is the flagship facility for CNN. New York and D.C. will most certainly follow, but they don't have as many suites as Atlanta.

Turner Studios in Atlanta is also investing heavily in Final Cut Pro as well.

So it's not just us smaller shops that are investing in Final Cut Pro to save money.

The nice thing about the "2 page bug list" is that there is rarely something that completely kills a workflow or project. A lot of times those bugs are silly issues like no Drop Frame support in 720p (which was just corrected with FCP 6.0.2) which have easy workarounds.

As someone who has cut on CMX, Abekas, Accom, Avid, Media 100 and Final Cut Pro, FCP has been a solid performer and well worth the investment in the product. If it wasn't, I could not grow my business to level we are at now.

Maybe Avid can turn it around, but that "large installation" mentality will not continue to work for much longer. For me the business side of it is a no-brainer. I can install at least three FCP HD workstations for the price of one Avid workstation. So instead of having one very high end workstation working with one client for a high markup, I can run three FCP workstations at a reasonable rate and actually make more per day.

That's the business model I follow and it's a model that's very successful in the independent Post Production world right now. If I had Avid suites I would have to charge at least double what I'm charging now. I just don't see that kind of money floating out there right now. By keeping the overhead low, I can keep my rates down and keep the suites running.

BUT as noted earlier the clients come for our talent first, and love the price second.

Walter Biscardi, Jr.
Biscardi Creative Media
HD and SD Production for Broadcast and Independent Productions.

STOP STARING AND START GRADING WITH APPLE COLOR
The new Color Training DVD now available from the Creative Cow!

Read my Blog!


Return to Posts Index   •   Read Entire Thread   •   Reply To This Post


Current Message Thread:

Related Tags:
Avid   |   NAB



Note: If you are a registered user and you do not see your name and email in the two respective fields above, you may reset your account cookies by clicking here. Your post will not be accepted if the name and email provided above are not currently registered in our database.

Name
E-Mail Address
Subject
E-Mail me when someone responds
Just This Message   Entire Thread   None  


Message                Add Bold Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd Italic Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd Underline Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd Image Link Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this buttonAdd URL Link Tag To Message (JavaScript required) To put any item inside this tag: 1. Highlight the desired text 2.Click this button

Note: The following characters are HTML command characters, and may cause parts of your post to disappear, if not used correctly: < > &. To include any portion of the post in your response, highlight the desired text and hit the "Q" key. For more on how to post, click here.


Add your message signature


 


Note: By clicking "Post Direct" button above, you are agreeing to the Creative Cow's Code of Conduct.



FORUMS • TUTORIALS • MAGAZINE • DVDs • BOOKS • PODCASTS • EVENTS • SERVICES • NEWSLETTER • NEWS • BLOGS

© CreativeCOW.net All rights are reserved.

[Top]