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Re: Web video reprise

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Re: Web video reprise
by Pat McGowan on May 24, 2008 at 12:50:42 am

On the biz front, I am not convinced that the internet represents any "new" opportunities in terms of revenue for video producers other than to offer a very effective delivery channel for content. I don't think there are hordes of video hungry consumers out there willing to pay for video on the web. That's a big mistake, in my view.

I do think that the opportunity is to create kick-ass video content that services the traditional media needs - awareness, sales, promotion, information delivery, training. This is the avenue I am pursuing and early indications are extremely positive.

I could be wrong though.




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