Re: P2 cards are 100% "Media". The pure definition of Media supports that

[Jan Crittenden] "We need to rethink the workflow to see if there is a way to take advantage of the fact that P2 is bringing DVCPRO HD to a price point under $10,000"


While many seem to be thinking that the P2 workflow is much too expensive, I for one am incredibly excited. I was discussing this with a friend of mine last night.... and to put this technology in perspective think about what it would cost you to shoot DVCProHD 24fps today.

Varicam - roughly $60,000
Deck -- roughly $21,000
Tape Stock -- roughly $80.00 per tape.

You would easily spend over $82,000 today.
Compare that to the 'under 10,000' pricetag that we've heard for the new camera. That's roughly 1/10th of the cost.

I know what some of you are thinking....
"Yeah, but this new camera isn't going to replace the Varicam"

I realize that....
But seeing as Jan has said she can see this camera being used as a second camera on Varicam shoots, I think it's safe to say that the quality will not be 1/10th that of the Varicam.

People seem to be getting hung up on the cost of P2 cards (when we don't even know what the price will actually be) and meanwhile brushing over the fact that we are seeing the advent of truly affordable HD.

Yes, P2 brings with it an upfront investment for the memory, but it also does away with many of the high ticket items we had to buy in the past to be able to shoot the same uncompromised HD format.



Luis Caffesse
Studio 3 Productions, Inc.
Austin, Texas